AT&T announced Wednesday that it will overhaul its smartphone and tablet data plans, starting this Sunday, Jan. 22.
The new smartphone plans will provide 300MB for $ 20, with $ 20 for an extra 300MB if you go over. 3GB of data, meanwhile, will set you back $ 30, while 5GB will cost $ 50 per month with mobile hotspot and tethering. Those plans will cost $ 10 per additional gigabyte.
At this point, AT&T offers 200MB for $ 15 per month, 2GB for $ 25, and 4GB for $ 45 with tethering. Customers who had unlimited AT&T data back in the day still enjoy that perk, though on Oct. 1, AT&T started throttling those who used an "extraordinary" amount of data.
On the tablet front, 3GB will be $ 30 per month while 5GB will be $ 50 per month. Previously, the carrier offered 250MB for $ 14.99 per month or 2GB for $ 25. Tablet data plans run for 30 days and automatically renew unless you cancel; overage fees are $ 10 per additional gigabyte.
"Customers are using more data than ever before," said David Christopher, chief marketing officer of AT&T Mobility and Consumer Markets. "Our new plans are driven by this increasing demand in a highly competitive environment, and continue to deliver a great value to customers, especially as we continue our 4G LTE deployment."
Users will receive text messages if they are approaching their data limit, AT&T said. Someone on the 300MB plan, for example, will get a message when they consume 65 percent of their data.
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